On 3 December 2025, students of the Cultural, Creative and Management Programme, led by Assistant Professor Dr. Iceman LEUNG and Instructor Ms. Zhuo LUO, stepped into Zhuhai Spark Electronics Co., Ltd. for an immersive cultural industry site visit. The trip focused on the development, R&D and production of the Chinese high-end audio brand “Cayin”, exploring how a traditional cultural industry can innovate by merging contemporary technology with aesthetics.

About Cayin – A National Audio Benchmark

Cayin is owned by the Fortune-Global-500 Aviation Industry Corporation of China (AVIC). Founded in 1993 in Zhuhai under Spark Electronics, it is one of China’s longest-established domestic audio brands and now the world’s largest manufacturer of hi-fi valve amplifiers. Backed by military-grade technology, Cayin offers a full portfolio of hi-fi components-CD transports, music players, headphone amplifiers, loudspeakers-celebrated for both technical leadership and aesthetic design.

From R&D to Listening, Hearing How “Good Sound” Is Made

The group began in Cayin’s research labs, observing product development and testing first-hand. Students learned that the company insists on indigenous innovation, integrating aviation-grade precision manufacturing with audio science to ensure every model meets exacting standards in sonic performance, circuit topology and material selection. Next, the team entered the automated production hall, witnessing the entire journey from component selection and PCB soldering to final assembly. The highly regulated workflow and rigorous QC system gave students a tangible sense of China’s shift from “Made in China” to “Intelligently Made in China”.

The visit concluded in Cayin’s exhibition space and dedicated listening room. There, students auditioned classic and newly launched systems. In the quiet, acoustically treated environment, the brand line “Good sound will never be the same” ceased to be a slogan and became a crisp, layered reality.

This trip was more than a professional practicum; it was an immersive lesson in sound, technology and culture. Behind the promise “Good sound will never the same” lies three decades of unwavering technical discipline and aesthetic pursuit, offering students of cultural and creative industries a vivid industry case study and a wellspring of innovation insights.

Text：Miaoqing TIAN

Photo：Miaoqing TIAN