Zixi HUANG

Visual Identity Design

Multiple Sizes

Supervisor: Dr. Janey HUANG

This project designs a VIS against the backdrop of the intangible cultural heritage of the Bai ethnic minority in Dali. Through visual refinement and modern innovative design of intangible cultural elements such as Bai roof cats, jiama, and costumes, it is eager to showcase the charm of Bai intangible cultural heritage to a wider audience, aspring to achieve dynamic inheritance.